Earlie brand kit
https://earlie.ai/brand/

Earlie is one word, with a capital E and the rest in small letters. Earlie is the
trainer and the product. When you write about the trainer, say he: "Earlie texts you
first."

What is in here
  logo/      The main logo is the face beside the name:
               earlie-logo          navy letters, for white, Mist or Sky grounds
               earlie-logo-white    white letters, for navy grounds
               earlie-logo-on-sky   the face on a white circle, for Sky grounds
             The name alone (earlie-wordmark), the name with joined letters
             (earlie-wordmark-joined), the small cut of the name for 24 px and
             below (earlie-wordmark-small), each in navy and white, and the face
             alone (earlie-face).
  earlie/    Earlie standing and head-and-shoulders, looking right and left.
  drawings/  His seven small drawings: plate, weights, sun, burger, moon, tick, cross.
  fonts/     Geist, the one typeface, with its SIL Open Font License. Also free at
             https://vercel.com/font
  colours.txt  The six colours with their codes.

Every picture comes as SVG (sharp at any size) and PNG (a clear background).

Rules
  - Keep one x-height free on every side of the logo: the height of the small
    letters, like the e.
  - Smallest size: the name 20 px tall, the face 24 px, the main logo 30 px tall.
    Below 24 px, use the small cut of the name.
  - Navy on light grounds, white on navy.
  - Use Earlie as he is drawn: one navy line, white fills and one gold bottle.
  - Do not stretch or tilt the logo, do not colour the letters, and do not put it
    on a busy photo without a solid panel behind it.
  - Use the kit to show Earlie. Do not suggest that Earlie backs your product, gym
    or service.
